Your community. Your journey. Your swag.

Companies, accelerators and communities want branded merch, but running a shop isn’t their business. SourceEazy offers a ready-made store that takes on each brand’s logo, colours and footer, while SourceEazy handles products, decoration and fulfilment. I designed it for three people.

• Team member

  Browses the brand’s catalogue, adds a design and orders for themselves or the team.

• Giveaway recipient

  Opens a private link, picks sizes and colours, and gets swag for free.

• Brand team

  Sets up products and giveaways and follows every order’s status.

• 01White-label without the blandness

  Every store must look native to its brand, with the same design working for Techstars or anyone else.

• 02Custom products, simple checkout

  Colours, decoration, placements, sizes and tiered pricing, without making checkout feel like a form.

• 03Free swag, done safely

  Giveaways need private links, deadlines and no payment step, but still a real shipping address.

The same storefront serves two journeys. Shoppers pay; giveaway recipients don’t. Both end in the same order history.

A bold hero carries the brand’s voice, then a single search and a clean product grid. Every card offers Buy and Add, so nobody has to open a product page just to pick a size.

Techstars merch store

1. 1Brand-first heroThe client’s photo, headline and mission.
2. 2Search and filtersCategories, price range and minimum quantity.
3. 3Buy or AddQuick actions on every product card.

Quick add shows tiered pricing, sizes and colours in a modal. Filters open in a side drawer and keep the grid in view.

The product page reads like a numbered recipe: choose colours, choose a decoration method, upload designs per placement, pick a size and a quantity.

Techstars merch store

1. 1Five numbered stepsFrom colour to quantity, top to bottom.
2. 2Decoration explainedScreen print or embroidery, with a plain note.
3. 3Upcharges in place+$3, +$5 and +$7 badges on larger sizes.

Techstars merch store

A simpler variant for ready-made items: a tiered pricing table from 1 to 100 units, sizes and colour chips.

The cart opens as a drawer over the product, so shopping never stops. Checkout then saves the address once and shows shipping speed, tax and total before the order is placed.

Techstars merch store

1. 1Cohort firstOne question that personalises the order.
2. 2Shipping speedFree, $20 or $35 express, with arrival dates.
3. 3Clear totalSubtotal, shipping and estimated tax up front.

Techstars merch store

A brand can send a private giveaway link. Recipients see a countdown, the items chosen for them, and simple size and colour pickers. No cart, no payment.

Techstars merch store

1. 1CountdownThe deadline in red, days to seconds.
2. 2Pick, don’t shopSize and colour per item, nothing else.
3. 3Graceful expiryA clear message when the offer has ended.

Purchases and giveaways share one order history, with thumbnails, quantity, date and a colour-coded status.

Techstars merch store

1. 1One historyShop orders and giveaways together.
2. 2Status at a glanceProcessing, pending and done chips.
3. 3Easy sign-inEmail or Google, inside a modal.

The store is built from neutral components that take on each brand’s logo and accent. For Techstars that means black, white and their signature green.